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Monday, November 28, 2011

The Evolving Retail Experience - Online, In-Store

Have you thought how your in-store retail experience relates to your online experience? In Retail Experience Evolution: In-Store and Online I offer one scenario, inspired by last week's blog article.

Simply click on the click to read about Retail Experience Evolution. I'd love to hear your suggestions and observations.

Thanks for reading!

Best,
C.B.

Monday, November 21, 2011

Manny Llerena on the Retail Experience, Flooring and Marketing To Women

I'm delighted to share with you an interview with Manny Llerena, 30 year flooring veteran, who discusses with me the retail experience and marketing to women.

Please click on Marketing to Women, the Retail Experience, Manny Llerena and Flooring to read the entire interview.

Thanks for reading!

Best,
C.B.

P.S.: For those of you in the U.S., Happy Thanksgiving!

Monday, November 14, 2011

Customers Want Solutions... Right?

If you'd like to read my latest Flooring The Consumer article, please click on Customers Want Solutions From The Retail Experience.

How does what I describe compare to your experience? Do you see differences based on whether your experience is online or in-store? What is your most remarkable experience?

Oh, and which retailers stand apart in your mind?

Thanks for reading.

Best,
C.B. 

Saturday, November 12, 2011

Retail Experience in the News - 11/11/11

Wordle: #retailexpI've just published two weeks worth of Retail Experience in the News...  recapping the latest articles and links shared on Twitter with the #retailexp hashtag this past week.

Simply click on Retail Experience in the News: 11/11/11 for your special fix!

Enjoy, and thanks for reading!

Best,

C.B.

Monday, November 07, 2011

Retail Hospitality Inspired by "Good Tea. Nice House."

Retail Hospitality Inspired by
In one of my very early posts - "Good Tea. Nice House."- I brought up this priceless moment with Worf from Star Trek: The Next Generation.

In Hospitality, Trust and the Retail Experience, I explore the important role that hospitality plays in building trust with potential customers. Without trust, there can be no commercial transactions.

I'd love to hear your reactions.

Note: special thanks to Drew McLellan for his comment - one of my very first! - on the original post.

Thanks for reading!

Best,

C.B.

Friday, November 04, 2011

Customer Experiences That Wow: Joseph Michelli

Customer Experiences That Wow: Joseph Michelli
A special Thank You to Joseph Michelli, fellow Zappos and Bathroom Blogfest enthusiast, for sharing with us his thoughts about "Online, Phone, Email, Brick and Mortar – What all Great Customer Experiences have in Common" with special emphasis on the Zappos Experience.

Please read his 5 experience principles to WOW! your customers by clicking on Wow Your Customers, Starting with The Zappos Retail Experience.


Then, let me know how you would create customer experiences that Wow! in your business...

Thanks for reading!

Best,

C.B.


P.S.:  If you haven't already, do check out Joseph's Bathroom Blogfest 2012 blog article titled You’ve been Faced at the Bathroom Blogfest 2011 based on a visit to Zappos.
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