Are Your Customers Satisfied With Your Business? Really?

How do you determine if your customers are satisfied with your business? Do you base it on hearsay or on real data?

If you aren't sure, read this article:

Customer Satisfaction: Do You Assume or Have You Asked?

Then, let me know what you discover.

Thanks for reading!

Best,

C.B.

Your Online Experience: Is It Visual?

The online visual focus is increasing. Have you noticed? Particularly if you're in a business where pictures are worth a thousand words. How are you adapting? What have you changed?

Here are my thoughts on the subject:

How Visual is Your Online Customer Experience?

I'd love to hear your thoughts.

Thanks for reading!

Best,

C.B.

Create Content With a Point-of-View!

Do you find yourself yearning for or craving good stories from the companies you buy from? I do. I love Trader Joe's and Zappos for those reasons. Their provide brilliant content which absolutely reinforces what they are about. Patagonia is one of those companies and here's perspective on how they do it:

Does Your Content Marketing Have a Point-of-View? Patagonia's Does.

I'd love to hear your thoughts.

Thanks for reading.

Best,

C.B.

Customer Loyalty Resources

How important is customer loyalty to you? Assuming it is, you may enjoy learning about 5 customer loyalty resources:

Customer Loyalty: 5 Marketing Blogs to Follow

I'm very proud to say that I'm included in the list. :-)

I'd love to hear what you think.

Thanks for reading.

Best,

C.B.

How Much Do You Consider Your Customers's User Experience?

From 'walking in her shoes' to truly experiencing an online user experience, it's not too far-fetched! Here is an account of what my dad and I experienced:

Me, My Dad and the Quicken User Experience

I'd love to hear your thoughts.

Thanks for reading.

Best,

C.B.

What Matters for the Customer Experience?

Following up on the last article assessing the state of customer experience, I think you'll enjoy:

5 Trends for 2013: What Matters for the Customer Experience?

Let me know if you think these trends still hold, and whether you've noticed new ones emerging.

Thanks for reading.

Best,

C.B.

Assessing the Customer Experience in 2013

Here we are at the midpoint for 2013, just in time for assessing the customer experience.

Here's perspective on that topic:

What's Ahead for the Customer Experience in 2013?

Do you agree? Disagree? Is the year shaping up to be what you expected?

Let me know!

Thanks for reading.

Best,

C.B.

Bathrooms and the Retail Experience

Surely, you're aware that I pay attention to bathrooms given how much I believe they affect the retail experience. Imagine my delight when I cam across corroboration!

Bathrooms Affect Retail Experience Say Studies

I'd love to hear what you think!

Thanks for reading.

Best,

C.B.

How FLOFORM Countertops Uses Social Media

There's nothing better than real life examples of how businesses use social media to connect with customers. Here's an article about FLOFORM Countertops:

Social Media in Action: FLOFORM Countertops Connects With Customers

I'd love to hear your thoughts.

Thanks for reading!

Best,

C.B.

When Customers Face Sensory Overload...

I see sensory overload becoming more of an issue for all of us. Imagine what it's like for our customers. How might we help them?

Here are some thoughts on the matter triggered by a visit to Las Vegas.

Recharge, Renew. Overcoming Customer Experience Overload in Las Vegas 

Let me know what you think!

Thanks for reading.

Best,

C.B.