Something magical is afoot within the blogosphere and it started with Mack Collier from The Viral Garden and his Revenge of a Z Lister.Becky Carroll from Customers Rock! ran with the idea on Blogs Pay It Forward.
Mike Sansone from Converstations amplified it in Mack Collier Creates a Zing List.
Doug Karr from On Influence and Automation broadened the influence in The Best Blogs You've Never Heard Of [he even offers html code!].
I think of it as the "Z" - as in buZZ - list.
Susan Abbott at Customer Experience Crossroads has a fascinating post titled Trendwatching: Managing the Infoglut and the Info-guilt that makes the magic of the Z list that much more powerful: with all of the wealth of fantastic perspectives and insights out there, how to absorb them all? I'm still struggling with a solution [my bloglines feed list is growing exponentially!], but here's where the magic of the Z list really plays a part....
Having the blogsites I respect recommend branding and marketing blogs offers me a shortcut of sorts to get to new information-worthy sources sooner rather than later, or never!
My 2007 New Year's resolutions include one about identifying new marketing resources in the blogosphere. The Z list saves me at least a month's worth of research sifting through the bad and the indifferent to get to the good. So, thank you! And, thank you for including Flooring The Consumer!
Here follows the Z list. Do check each out and extend the buZZZZ.
Brand And Market
Shotgun Marketing Blog
Mack
BrandSizzle
bizsolutionsplus
Customers Rock!
Being Peter Kim
Two Hat Marketing
The Branding Blog
The Emerging Brand
Converstations
CrapHammer
Drew’s Marketing Minute
Golden Practices
Viaspire
Tell Ten Friends
Flooring The Consumer - yes, this blog!!!
Kinetic Ideas
MSCO
Buzzoodle
NewsPaperGrl
Sports Marketing 2.0
Black In Business
On Influence and Automation
Marketing Hipster
Viralmeister
Trendwatching
Ben Wills
And here are my additions:
Customer Experience Crossroads
What I Do For A Living
Curious Shopper
Customers Are Always
Experienceology
If you care to add to the list, here are the guidelines:
Cut and paste the list of blogs into your new post, adding any additional blogs that you think need more air time. Add the same instructions in your post so the next blogger does the same.
Enjoy, and happy reading!
Technorati Tags: marketing, Z list, buzz marketing
7 comments:
I suppose that I should point out that the MSCO blog is actually titled, Unconventional Thinking.
However, most people know Mark Stevens from his books, Your Marketing Sucks, and Your Management Sucks.
We're working on an appropriate post to commemorate this event. You'll see it soon.
Thanks,
Chris K.
Thanks for the mention! Today I also blogged about you and your recent post on relentless customer focus. It was a great one to get others thinking about what it takes to really focus on the customer.
Isn't this Z-list idea great?
Becky
Thanks so much for the mention!
Wow! (blush) Thanks for the mention.
Thanks so much for the link!
Chris Brown
Branding and Marketing
Uh...thanks for thanking me for the mention!
"Never underestimate the power of a small group of dedicated people to change the world. Indeed, it's all that ever have."
by Margaret Mead
The Z-list is the embodiment of this quote. Thanks for adding us.
Thanks,
Chris
http://www.msco.com/blog
written by Mark Stevens the author of:
YOUR MARKETING SUCKS
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