April 2010 SIMPLE MARKETING NOW UPDATE
As I write this, I'm headed on Bolt Bus to Boston for the 2010 MarketingProfs B2B Forum taking place May 3 through 5. If you plan to be there, do let me know. I'd love to connect! Simple tweet me at @cbwhittemore.Here is the latest from Simple Marketing Now for April 2010 categorized into Social Media Marketing Resources, Simple Fun and Simple Marketing News.
[For those of you new to Flooring The Consumer, I also write the Simple Marketing Blog where I discuss marketing strategy and creative, practical, simple marketing approaches and share best practices - many of which may be relevant to you and your business as you consider what's possible. The blog also acts as newsroom for Simple Marketing Now.]
Simple Marketing News
Last week, I attended Coverings 2010 in Orlando, FL - my first time experiencing the show. I loved the installation showcase featuring five bathrooms built over the course of the show, each representing a different design inspiration which the designers described during a panel discussion. I also got to take part in a Tweetup [a meetup organized over Twitter] with Veronika Miller, Paul Anater, Arpi Nalbandian, Bill Buyok, Zoe Voigt and Marilyn Russell.While in Orlando, Chris Ramey invited me to speak to The Luxury Marketing Council Orlando [see Press Release: Whittemore Addresses The Luxury Marketing Council Orlando] about the customer experience, marketing to women and generally 'Flooring The Consumer.'
At Coverings, I regrouped with my partners in presentation - Paul Friederichsen and Scott Perron - for a reprise of our three-hour workshop [see Press Release: Whittemore Addresses Social Media Media Marketing at Coverings 2010].
In other news, I'm really pleased that Simple Marketing Blog is now a Junta42 Top 42 Blog! I'm keeping track of, on the Floor Covering Institute Blog, Posts Published and I created Interview Archives - 2009 from the Simple Marketing Now website.
Social Media Marketing Resources
My latest addition to the 'How Do I?' series - How Do I Deal With Negative Comments? - deals with a topic that comes up in every introductory social media conversation I've participated in. It's also the subject of a session that I will be leading on May 25th, 2010 at the next Social Media Club North Jersey meeting titled "I love you. I hate you. Customer feedback in a social world.Check out my latest MarketingProfs Daily Fix article: 10 Tips For Being Found & Connecting With Customers.
Simple Fun
Yes, simple fun starting with Simple Pleasures: 3/12 through 4/8/10, Simple Earth Day 2010 Reminders and C.B. Whittemore in New Yorker's Talk of The Town, all because of casino carpet!Thanks for reading!
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Reminder: Please, no self-promotional or SPAM comments. Don't bother if you're simply trying to build inauthentic link juice. Finally, don't be anonymous: it's too hard to have a conversation. Thanks, CB