Are you customers of Crocs? I am and I love receiving their emails. They stop me in my tracks whether I'm in the market to buy shoes or not. They exude a strong personal touch that makes me want to stay connected with them.
Read my post to learn more:
Then, let me know what you think.
Best,
C.B.
2 comments:
Very informative post! Great tips for a marketer in any industry. I especially liked:
3. Offer value! Don't always focus on promotions and sales. Focus first on what makes you unique in the marketplace.
Business are so focused on the sale they forget that reminding customers why they are special and why they shopped there in the first place is a stronger message to promote.
Rachel Miller
Rachel,
What a great tip to highlight! Amazing what happens when you focus on others rather than yourself.
Thanks again.
Best,
CB
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Reminder: Please, no self-promotional or SPAM comments. Don't bother if you're simply trying to build inauthentic link juice. Finally, don't be anonymous: it's too hard to have a conversation. Thanks, CB