With May almost starting up, it's time to update you about goings on over at The Carpetology Blog. If you are new to Flooring The Consumer, The Carpetology Blog is the official Wear-Dated blog about all things carpet... design, inspiration, care and stories carpet-related.
I would love for you to check it out and let me know what you think...
During the month of April, here's what has been posted.
First - I am very excited about this! Have you caught our new video series? Titled "A Foot's Perspective," it has already gone global -- with two episodes to date! Check out A Foot's Perspective - Episode 1 and A Foot's Perspective - Episode 2. [Hat tip to Matt Dickman, Techno/Marketer for his advice and inspiration.]
I'm thrilled to have you Meet Ann Hurley, Creativity Personified!
Wear-Dated is getting a great response in the marketplace to products made with our latest fiber brand extension: Wear-Dated Natural Nylon. Learn more about it in Wear-Dated Natural Nylon Makes for Stylish Carpet [note that I also inaugurate my first SlideShare!].
From a design perspective, I discuss stairs in Design Focus: Carpeted Stairs and had fun with What About Shag and Cable Carpets? Although, maybe Carpet as Clothing, Clothing as Carpet is more your style?
How did you celebrate Earth Day? In Earth Day 2008 - Making It Easier Being Green, we came across interesting ideas to get into the habit... My favorite is going shoeless inside the home.
I've discussed Pounding Las Vegas Pavements here, but never closely examined casino carpet. Learn more in Empty Pockets, Happy Feet & Casino Carpet.
Finally, for the kid in all of us - don't let carpet prevent you from having fun. Read all about it in Carpet In The News: Fun Slides Carpet Skates.
If you come across any intriguing carpet related stories, please do let me know.
In the meantime, I hope you enjoy these stories!
Thank you for reading!
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A marketing blog about improving the consumer experience, even in flooring. To get there, it is critical to understand who that consumer is, what matters to him/her in a retail experience, and where to look for inspiration. And, by the way, more often than not, this consumer is a woman!
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Monday, April 28, 2008
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