My latest post has been published on the Floor Covering Institute Blog. It's titled The New Consumer Frugality and Flooring.
Based on several articles I've come across that address the consumer marketplace in view of the Great Recession, I offer my interpretation for what all of this means for flooring.
I believe it goes beyond flooring and has relevance to the consumer retail experience across the board.
You be the judge.
I'd love to hear your reactions to the New Consumer Frugality and how you see it affecting your business.
Thanks for reading.
Best,
C.B.
For links to the other articles I've written for the Floor Covering Institute Blog, click HERE!
A marketing blog about improving the consumer experience, even in flooring. To get there, it is critical to understand who that consumer is, what matters to him/her in a retail experience, and where to look for inspiration. And, by the way, more often than not, this consumer is a woman!
Flooring The Consumer on Simple Marketing Now
Please visit Flooring The Consumer's new home on SimpleMarketingNow.com where you can subscribe to receive updates to blog articles in real time!
Monday, June 28, 2010
Subscribe to:
Post Comments (Atom)
2 comments:
thanks
msh games, you are welcome.
Best,
CB
Post a Comment
Reminder: Please, no self-promotional or SPAM comments. Don't bother if you're simply trying to build inauthentic link juice. Finally, don't be anonymous: it's too hard to have a conversation. Thanks, CB