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Thursday, November 21, 2013

Create Content With a Point-of-View!

Do you find yourself yearning for or craving good stories from the companies you buy from? I do. I love Trader Joe's and Zappos for those reasons. Their provide brilliant content which absolutely reinforces what they are about. Patagonia is one of those companies and here's perspective on how they do it:


I'd love to hear your thoughts.

Thanks for reading.

Best,

C.B.


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Reminder: Please, no self-promotional or SPAM comments. Don't bother if you're simply trying to build inauthentic link juice. Finally, don't be anonymous: it's too hard to have a conversation. Thanks, CB

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