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Saturday, August 01, 2009

Simple Marketing Now - July 2009 Update

SimplifyTime for a Simple Marketing Now update!

Over at the Simple Marketing Blog, I write about marketing strategy and creative, practical, simple marketing approaches and best practices - many of which may be relevant to you and your businesses as you explore what's possible. The blog also acts as newsroom for Simple Marketing Now. If you haven't already, perhaps you might check it out? Possibly even subscribe? And maybe even tell others?

Here follow highlights from this past July 2009.

In the news was the recently issued Press Release: Whittemore Delivers Social Media Presentation to NJ Executives In Transition. I plan to detail some of the questions that came up as well as the resources I shared in an upcoming post.

If you missed the earlier post about it, please read Subscribe To News From Simple Marketing Now! [and, don't be shy about subscribing!].

I'm definitely on a Twitter roll. Starting with Steven Berlin Johnson at MarketingProfs B2B Forum who wrote a thought-provoking Time article about how Twitter will change our world... Next, I wrote about Marketing With Twitter and Perspective on How Best To Use Twitter.

I published another case study, this time about The Carpetology Blog.

What are your feelings about simplicity? Are you taking it seriously? I hope so. You see, it's become a dominant trend. Don't believe me? Then take a read through Simplicity, A Dominant Trend. It's packed with really good insight...

I'm interested in your thoughts about Barry Schwartz Promotes Practical Wisdom. Barry Schwartz authored Paradox of Choice [about the need for simplicity...]. Here he addresses another need: that of practical wisdom. I see applications all around me and particularly as it relates to the customer experience.

Finally, did you know that Fiskars, the scissors company, will be 360 years old in October? Yet, it's an amazingly young and creative company as you discover in Fiskars: 360 Years Young & Innovating With Customers. What lessons might you apply to your business?

Be sure to look for Simple Marketing Now on Facebook, too. I've just created a page and welcome new fans!

Thank you for your interest and support. I appreciate it.

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